How to Invest in ICICI Prudential Dividend Yield Equity Fund Direct Growth?

You can easily invest in ICICI Prudential Dividend Yield Equity Fund Direct Growth in a hassle-free manner on Groww. The process is extremely simple, quick and completely paperless. Invest in a few minutes with the following steps: Log on to your Groww account Search for ICICI Prudential Dividend Yield Equity Fund Direct Growth from the search box In order to invest, you will have to complete all the KYC formalities which are completely online and paperless and take a few minutes to complete Once you are done with that, you can start investing in ICICI Prudential Dividend Yield Equity Fund Direct Growth as SIP or lumpsum as per your investment objective and risk tolerance

What kind of returns does ICICI Prudential Dividend Yield Equity Fund Direct Growth provide?

The ICICI Prudential Dividend Yield Equity Fund Direct Growth has been there from 16 May 2014 and the average annual returns provided by this fund is 27.55% since its inception.

How much expense ratio is charged by ICICI Prudential Dividend Yield Equity Fund Direct Growth?

The term Expense Ratio used for ICICI Prudential Dividend Yield Equity Fund Direct Growth or any other mutual fund is the annual charges one needs to pay to the Mutual Fund company for managing your investments in that fund. The Expense Ratio of ICICI Prudential Dividend Yield Equity Fund Direct Growth is 0.63% as of 04 Dec 2023...

How to Redeem ICICI Prudential Dividend Yield Equity Fund Direct Growth?

If you want to sell your ICICI Prudential Dividend Yield Equity Fund Direct Growth holdings, go to your holding on the app or web and simply click on it. You will get two options - redeem & invest more; click on redeem and enter your desired amount or if you wish to redeem the entire holding amount then select the 'redeem all' checkbox.

What is the PE and PB ratio of ICICI Prudential Dividend Yield Equity Fund Direct Growth?

The PE ratio ratio of ICICI Prudential Dividend Yield Equity Fund Direct Growth is determined by dividing the market price by its earnings per share and the PB ratio of the same is evaluated by dividing the stock price per share by its book value per share (BVPS).

ICICI Prudential Dividend Yield Equity Fund Direct Growth - NAV, Mutual Fund Performance & Portfolio

<img alt="ICICI Prudential Dividend Yield Equity Fund Direct Growth" srcSet="https://assets-netstorage.groww.in/mf-assets/logos/icici_groww.png 1x, https://assets-netstorage.groww.in/mf-assets/logos/icici_groww.png 2x" src="png/icici_groww.png" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="companyLogo_companyImage__bT0On absolute-center mfh239Logo" loading="lazy"/>
ICICI Prudential Dividend Yield Equity Fund Direct Growth
Equity
Dividend Yield
Very High Risk
32.74%
3Y annualised
+0.78% 1D
1M
6M
1Y
3Y
5Y
All
 NAV: 01 Dec 2023₹41.30
Min. SIP amount₹100
RatingNA
Fund size₹2,664.55Cr
Return calculator
Monthly SIP
One-Time
₹5,000 per month
Over the past
Total investment of ₹0
Would have become ₹ (%)
Understand termsAnnualised returnsAverage of the yearly returns of a mutual fund over a given period.
Absolute returnsThe total return of a mutual fund over a given period.
Returns and rankingsCategory: Equity Dividend Yield
Annualised returns
Absolute returns
1Y3Y5YAll
Fund returns27.6%32.7%20.0%16.0%
Category average21.6%23.5%17.4%NA
Rank with in category111NA
Understand terms
Holdings (55)NameSectorInstrumentAssets
NTPC Ltd.
EnergyEquity9.0%
ICICI Bank Ltd.
FinancialEquity8.5%
Sun Pharmaceutical Industries Ltd.
HealthcareEquity6.0%
HDFC Bank Ltd.
FinancialEquity4.8%
Maruti Suzuki India Ltd.
AutomobileEquity4.5%
Oil & Natural Gas Corporation Ltd.
EnergyEquity3.8%
Bharti Airtel Ltd.
CommunicationEquity3.7%
Britannia Industries Ltd.
Consumer StaplesEquity3.0%
Bharat Petroleum Corporation Ltd.
EnergyEquity3.0%
Infosys Ltd.
TechnologyEquity2.8%
See All
Understand termsExpense ratioA fee payable to a mutual fund house for managing your mutual fund investments. It is the total percentage of a company’s fund assets used for administrative, management, advertising, and other expenses.
TaxA percentage of your capital gains payable to the government upon exiting your mutual fund investments. Taxation is categorized as long-term capital gains (LTCG) and short-term capital gains (STCG) depending on your holding period and the type of fund.
Exit loadA fee payable to a mutual fund house for exiting a fund (fully or partially) before the completion of a specified period from the date of investment.
Stamp dutyA form of tax payable for the purchase or sale of an asset or security. 
Past expense ratio & exit load
Expense ratio
Exit load
24 Nov 2023 - Present
0.63%
23 Nov 2023 - 24 Nov 2023
0.63%
22 Nov 2023 - 23 Nov 2023
0.63%
21 Nov 2023 - 22 Nov 2023
0.63%
20 Nov 2023 - 21 Nov 2023
0.63%
19 Nov 2023 - 20 Nov 2023
0.63%
18 Nov 2023 - 19 Nov 2023
0.63%
17 Nov 2023 - 18 Nov 2023
0.64%
16 Nov 2023 - 17 Nov 2023
0.64%
15 Nov 2023 - 16 Nov 2023
0.64%
14 Nov 2023 - 15 Nov 2023
0.64%
13 Nov 2023 - 14 Nov 2023
0.64%
12 Nov 2023 - 13 Nov 2023
0.64%
11 Nov 2023 - 12 Nov 2023
0.64%
10 Nov 2023 - 11 Nov 2023
0.64%
09 Nov 2023 - 10 Nov 2023
0.64%
08 Nov 2023 - 09 Nov 2023
0.64%
07 Nov 2023 - 08 Nov 2023
0.64%
06 Nov 2023 - 07 Nov 2023
0.64%
05 Nov 2023 - 06 Nov 2023
0.65%
04 Nov 2023 - 05 Nov 2023
0.65%
03 Nov 2023 - 04 Nov 2023
0.64%
02 Nov 2023 - 03 Nov 2023
0.70%
01 Nov 2023 - 02 Nov 2023
0.70%
31 Oct 2023 - 01 Nov 2023
0.70%
30 Oct 2023 - 31 Oct 2023
0.70%
29 Oct 2023 - 30 Oct 2023
0.70%
28 Oct 2023 - 29 Oct 2023
0.70%
27 Oct 2023 - 28 Oct 2023
0.70%
26 Oct 2023 - 27 Oct 2023
0.70%
25 Oct 2023 - 26 Oct 2023
0.71%
24 Oct 2023 - 25 Oct 2023
0.71%
23 Oct 2023 - 24 Oct 2023
0.71%
22 Oct 2023 - 23 Oct 2023
0.71%
21 Oct 2023 - 22 Oct 2023
0.71%
20 Oct 2023 - 21 Oct 2023
0.71%
19 Oct 2023 - 20 Oct 2023
0.71%
18 Oct 2023 - 19 Oct 2023
0.71%
17 Oct 2023 - 18 Oct 2023
0.71%
16 Oct 2023 - 17 Oct 2023
0.71%
15 Oct 2023 - 16 Oct 2023
0.71%
14 Oct 2023 - 15 Oct 2023
0.71%
13 Oct 2023 - 14 Oct 2023
0.71%
12 Oct 2023 - 13 Oct 2023
0.71%
11 Oct 2023 - 12 Oct 2023
0.71%
10 Oct 2023 - 11 Oct 2023
0.72%
09 Oct 2023 - 10 Oct 2023
0.72%
08 Oct 2023 - 09 Oct 2023
0.72%
07 Oct 2023 - 08 Oct 2023
0.72%
06 Oct 2023 - 07 Oct 2023
0.72%
05 Oct 2023 - 06 Oct 2023
0.72%
04 Oct 2023 - 05 Oct 2023
0.72%
03 Oct 2023 - 04 Oct 2023
0.72%
02 Oct 2023 - 03 Oct 2023
0.72%
01 Oct 2023 - 02 Oct 2023
0.72%
30 Sep 2023 - 01 Oct 2023
0.72%
29 Sep 2023 - 30 Sep 2023
0.72%
28 Sep 2023 - 29 Sep 2023
0.72%
27 Sep 2023 - 28 Sep 2023
0.72%
26 Sep 2023 - 27 Sep 2023
0.72%
15 Sep 2023 - 26 Sep 2023
0.72%
14 Sep 2023 - 15 Sep 2023
0.72%
13 Sep 2023 - 14 Sep 2023
0.73%
12 Sep 2023 - 13 Sep 2023
0.73%
11 Sep 2023 - 12 Sep 2023
0.73%
10 Sep 2023 - 11 Sep 2023
0.73%
09 Sep 2023 - 10 Sep 2023
0.73%
08 Sep 2023 - 09 Sep 2023
0.73%
07 Sep 2023 - 08 Sep 2023
0.73%
06 Sep 2023 - 07 Sep 2023
0.73%
05 Sep 2023 - 06 Sep 2023
0.73%
04 Sep 2023 - 05 Sep 2023
0.73%
03 Sep 2023 - 04 Sep 2023
0.74%
02 Sep 2023 - 03 Sep 2023
0.74%
01 Sep 2023 - 02 Sep 2023
0.74%
31 Aug 2023 - 01 Sep 2023
0.70%
31 Jul 2023 - 31 Aug 2023
0.72%
30 Jun 2023 - 31 Jul 2023
0.66%
31 May 2023 - 30 Jun 2023
0.70%
30 Apr 2023 - 31 May 2023
0.63%
31 Mar 2023 - 30 Apr 2023
0.64%
28 Feb 2023 - 31 Mar 2023
0.65%
31 Jan 2023 - 28 Feb 2023
0.66%
31 Dec 2022 - 31 Jan 2023
0.66%
30 Nov 2022 - 31 Dec 2022
0.66%
30 Nov 2022 - 30 Nov 2022
0.66%
31 Oct 2022 - 30 Nov 2022
0.79%
31 Oct 2022 - 31 Oct 2022
0.79%
31 Oct 2022 - 31 Oct 2022
0.79%
30 Sep 2022 - 31 Oct 2022
0.81%
30 Sep 2022 - 30 Sep 2022
0.81%
30 Sep 2022 - 30 Sep 2022
0.81%
31 Aug 2022 - 30 Sep 2022
0.94%
31 Aug 2022 - 31 Aug 2022
0.94%
31 Jul 2022 - 31 Aug 2022
0.97%
31 Jul 2022 - 31 Jul 2022
0.97%
30 Jun 2022 - 31 Jul 2022
1.00%
30 Jun 2022 - 30 Jun 2022
1.00%
31 May 2022 - 30 Jun 2022
1.00%
31 May 2022 - 31 May 2022
1.00%
30 Apr 2022 - 31 May 2022
0.92%
30 Apr 2022 - 30 Apr 2022
0.92%
31 Mar 2022 - 30 Apr 2022
0.94%
31 Mar 2022 - 31 Mar 2022
0.94%
28 Feb 2022 - 31 Mar 2022
1.16%
28 Feb 2022 - 28 Feb 2022
1.16%
31 Jan 2022 - 28 Feb 2022
1.37%
31 Dec 2021 - 31 Jan 2022
1.39%
30 Nov 2021 - 31 Dec 2021
1.53%
31 Oct 2021 - 30 Nov 2021
1.54%
30 Sep 2021 - 31 Oct 2021
1.55%
31 Aug 2021 - 30 Sep 2021
1.67%
31 Jul 2021 - 31 Aug 2021
1.67%
30 Jun 2021 - 31 Jul 2021
1.67%
31 May 2021 - 30 Jun 2021
1.87%
30 Apr 2021 - 31 May 2021
1.86%
31 Mar 2021 - 30 Apr 2021
1.86%
28 Feb 2021 - 31 Mar 2021
1.86%
31 Jan 2021 - 28 Feb 2021
1.86%
31 Dec 2020 - 31 Jan 2021
1.86%
30 Nov 2020 - 31 Dec 2020
1.83%
31 Oct 2020 - 30 Nov 2020
1.83%
30 Sep 2020 - 31 Oct 2020
1.83%
31 Aug 2020 - 30 Sep 2020
1.83%
31 Jul 2020 - 31 Aug 2020
1.83%
30 Jun 2020 - 31 Jul 2020
1.83%
31 May 2020 - 30 Jun 2020
1.92%
30 Apr 2020 - 31 May 2020
1.92%
31 Mar 2020 - 30 Apr 2020
1.92%
29 Feb 2020 - 31 Mar 2020
1.94%
31 Jan 2020 - 29 Feb 2020
1.94%
31 Dec 2019 - 31 Jan 2020
1.94%
30 Nov 2019 - 31 Dec 2019
1.94%
31 Oct 2019 - 30 Nov 2019
1.94%
30 Sep 2019 - 31 Oct 2019
1.86%
31 Aug 2019 - 30 Sep 2019
1.86%
31 Jul 2019 - 31 Aug 2019
1.85%
30 Jun 2019 - 31 Jul 2019
1.87%
31 May 2019 - 30 Jun 2019
1.87%
30 Apr 2019 - 31 May 2019
1.81%
31 Mar 2019 - 30 Apr 2019
1.72%
28 Feb 2019 - 31 Mar 2019
1.79%
31 Jan 2019 - 28 Feb 2019
1.79%
31 Dec 2018 - 31 Jan 2019
1.81%
30 Nov 2018 - 31 Dec 2018
1.81%
31 Oct 2018 - 30 Nov 2018
1.81%
30 Sep 2018 - 31 Oct 2018
1.81%
31 Aug 2018 - 30 Sep 2018
1.81%
31 Jul 2018 - 31 Aug 2018
1.81%
30 Jun 2018 - 31 Jul 2018
1.81%
31 May 2018 - 30 Jun 2018
1.81%
30 Apr 2018 - 31 May 2018
1.55%
31 Mar 2018 - 30 Apr 2018
1.55%
28 Feb 2018 - 31 Mar 2018
1.30%
31 Jan 2018 - 28 Feb 2018
0.62%
31 Dec 2017 - 31 Jan 2018
0.62%
30 Nov 2017 - 31 Dec 2017
0.74%
31 Oct 2017 - 30 Nov 2017
1.12%
Expense ratio, exit load and taxExpense ratio: 0.63%Inclusive of GST
Exit loadExit load of 1% if redeemed within 1 year.
Stamp duty0.005% (from July 1st, 2020)
Tax implicationReturns are taxed at 15%, if you redeem before one year. After 1 year, you are required to pay LTCG tax of 10% on returns of Rs 1 lakh+ in a financial year. 
Understand terms
Check past data
Minimum investment amountsMin. for 1st investment₹5,000
Min. for 2nd investment onwards₹1,000
Min. for SIP₹100
Fund managementMittul Kalawadia
Jan 2018 - Present
View details
Education
Mr. Kalawadia is a B.Com. from Mithibai College, M.Com. from University of Mumbai and CA. from ICAI.
Experience
He has been associated with ICICI Prudential since 2012.
Also manages these schemes
ICICI Prudential Equity & Debt Fund Direct Growth
ICICI Prudential Midcap Direct Plan Growth
ICICI Prudential ELSS Tax Saver Direct Plan Growth
ICICI Prudential Focused Equity Fund Direct Growth
ICICI Prudential Dividend Yield Equity Fund Direct Growth
ICICI Prudential Value Fund Series 10 Direct Growth
ICICI Prudential Value Fund Series 20 Direct Growth
ICICI Prudential Manufacturing Fund Direct Growth
ICICI Prudential Commodities Fund Direct Growth
ICICI Prudential ESG Fund Direct Growth
ICICI Prudential PSU Equity Fund Direct Growth
Sharmila D’mello
Jul 2022 - Present
View details
Education
Ms. D'mello is CA and BAF
Experience
She joined ICICI Prudential AMC Limited in September 2016.
Also manages these schemes
ICICI Prudential US Bluechip Equity Direct Plan Growth
ICICI Prudential Liquid Fund Direct Plan Growth
ICICI Prudential Banking and Financial Services Direct Plan Growth
ICICI Prudential Equity & Debt Fund Direct Growth
ICICI Prudential Value Discovery Direct Growth
ICICI Prudential Multi Asset Fund Direct Growth
ICICI Prudential Equity Arbitrage Direct Growth
ICICI Prudential Balanced Advantage Direct Growth
ICICI Prudential Midcap Direct Plan Growth
ICICI Prudential Child Care Gift Fund Direct Plan
ICICI Prudential Bluechip Fund Direct Growth
ICICI Prudential Smallcap Fund Direct Plan Growth
ICICI Prudential ELSS Tax Saver Direct Plan Growth
ICICI Prudential Technology Direct Plan Growth
ICICI Prudential Large & Mid Cap Fund Direct Plan Growth
ICICI Prudential Multicap Fund Direct Plan Growth
ICICI Prudential Regular Savings Fund Direct Growth
ICICI Prudential Infrastructure Direct Growth
ICICI Prudential Exports and Services Fund Direct Growth
ICICI Prudential Focused Equity Fund Direct Growth
ICICI Prudential Global Stable Equity Fund (FOF) Direct Growth
ICICI Prudential Dividend Yield Equity Fund Direct Growth
ICICI Prudential Equity Savings Fund Direct Growth
ICICI Prudential Long Term Wealth Enhancement Fund Direct Growth
ICICI Prudential Pharma Healthcare And Diagnostics (P.H.D) Fund Direct Growth
ICICI Prudential Manufacturing Fund Direct Growth
ICICI Prudential India Opportunities Fund Direct Growth
ICICI Prudential Retirement Fund Pure Equity Plan Direct Growth
ICICI Prudential Retirement Fund Hybrid Conservative Plan Direct Growth
ICICI Prudential Retirement Fund Hybrid Aggressive Plan Direct Growth
ICICI Prudential Retirement Fund Pure Debt Plan Direct Growth
ICICI Prudential MNC Fund Direct Growth
ICICI Prudential Commodities Fund Direct Growth
ICICI Prudential ESG Fund Direct Growth
ICICI Prudential Business Cycle Fund Direct Growth
ICICI Prudential Flexicap Fund Direct Growth
ICICI Prudential NASDAQ 100 Index Fund Direct Growth
ICICI Prudential Passive Multi Asset FoF Direct Growth
ICICI Prudential Strategic Metal and Energy Equity FoF Direct Growth
ICICI Prudential Housing Opportunities Fund Direct Growth
ICICI Prudential Transportation and Logistics Fund Direct Growth
ICICI Prudential Innovation Fund Direct Growth
Fund house & investment objective
ICICI Prudential Mutual Fund
Rank (total assets)#3 in India
Total AUM₹4,70,643.89Cr
Date of Incorporation12 Oct 1993
 ICICI Prudential Dividend Yield Equity Fund Direct Growth is a Equity Mutual Fund Scheme launched by ICICI Prudential Mutual Fund. This scheme was made available to investors on 12 Oct 1993. Mrinal Singh, Mittul Kalawadia is the Current Fund Manager of ICICI Prudential Dividend Yield Equity Fund Direct Growth fund. The fund currently has an Asset Under Management(AUM) of ₹4,70,644 Cr and the Latest NAV as of 01 Dec 2023 is ₹41.30.
The ICICI Prudential Dividend Yield Equity Fund Direct Growth is rated Very High risk. Minimum SIP Investment is set to ₹100. Minimum Lumpsum Investment is ₹5,000. Exit load of 1% if redeemed within 1 year.
;
Investment ObjectiveThe scheme seeks to provide medium to long term capital gains and dividend distribution by investing in a well diversified portfolio of predominantly equity and equity related instruments, which offer attractive dividend yield.
;
Fund benchmarkNIFTY 500 Total Return Index
Scheme Information Document(SID)
Fund house contact details
Address
One BKC , A Wing ,13th Floor, Bandra Kurla Complex, Mumbai 400051
Phone
022-26525000 / 1800-222-999 / 1800-200-6666
Launch Date
12 Oct 1993
E-mail
[email protected]
Website
www.icicipruamc.com
ICICI Prudential Mutual Fund
Asset Management Company
Custodian
Deutsche Bank
Registrar & Transfer Agent
Cams
Address
7th Floor, Tower II, Rayala Towers, 158, Anna Salai,
Email
[email protected]
Website
www.camsonline.com
Compare funds
ICICI Prudential Dividend Yield Equity Fund Direct Growth
VS
Add mutual fund to compare

	1Y	3Y	5Y	All
Fund returns	27.6%	32.7%	20.0%	16.0%
Category average	21.6%	23.5%	17.4%	NA
Rank with in category	1	1	1	NA

Name	Sector	Instrument	Assets
NTPC Ltd.	Energy	Equity	9.0%
ICICI Bank Ltd.	Financial	Equity	8.5%
Sun Pharmaceutical Industries Ltd.	Healthcare	Equity	6.0%
HDFC Bank Ltd.	Financial	Equity	4.8%
Maruti Suzuki India Ltd.	Automobile	Equity	4.5%
Oil & Natural Gas Corporation Ltd.	Energy	Equity	3.8%
Bharti Airtel Ltd.	Communication	Equity	3.7%
Britannia Industries Ltd.	Consumer Staples	Equity	3.0%
Bharat Petroleum Corporation Ltd.	Energy	Equity	3.0%
Infosys Ltd.	Technology	Equity	2.8%

Rank (total assets)	#3 in India
Total AUM	₹4,70,643.89Cr

Date of Incorporation	12 Oct 1993

Fund benchmark	NIFTY 500 Total Return Index

Vaishnavi Tech Park, 3rd & 4th Floor
Sarjapur Main Road, Bellandur
Bengaluru – 560103
Contact Us
PRODUCTS
StocksFutures & OptionsIPOMutual FundsCreditBill Payments
GROWW
About UsPricingBlogMedia & PressCareersHelp and Support
QUICK LINKS
AMC Mutual FundsCalculatorsGlossaryOpen Demat AccountGroww DigestSitemap
ⓒ 2016-2023 Groww. All rights reserved, Built with ♥in India

Min. for 1st investment	₹5,000
Min. for 2nd investment onwards	₹1,000

Rating	NA
Fund size	₹2,664.55Cr

ICICI Prudential Dividend Yield Equity Fund Direct Growth

Return calculator

Understand terms

Annualised returns

Absolute returns

Returns and rankings

Holdings (55)

Understand terms

Expense ratio

Tax

Exit load

Stamp duty

Past expense ratio & exit load

Expense ratio, exit load and tax

Expense ratio: 0.63%

Exit load

Stamp duty

Tax implication

Minimum investment amounts

Fund management

Mittul KalawadiaJan 2018 - PresentView details

Sharmila D’melloJul 2022 - PresentView details

Fund house & investment objective

Fund house contact details

Compare funds

Mittul Kalawadia
Jan 2018 - Present
View details

Sharmila D’mello
Jul 2022 - Present
View details