Madhusudan Masala IPO

Madhusudan Masala Limited

₹1,32,000 /2000 sharesMinimum Investment

Madhusudan Masala IPO Listing Details

Listed OnIssue PriceListing PriceListing Gains
NSE₹70.00₹120.00₹50.00 (71.43%)

Madhusudan Masala IPO Details

Bidding DatesMin. InvestmentLot SizePrice Range
18 Sep ‘23 - 21 Sep ‘23₹1,32,0002,000₹66 - ₹70
Issue SizeIPO Doc
23.80Cr
RHP PDF

About Madhusudan Masala

Madhusudan Masala, incorporated in 2021, operates from its manufacturing facility in Jamnagar, Gujarat. They have a history of selling products under the brand names 'DOUBLE HATHI' since 1977 and 'MAHARAJA' since 2003. Their spice range is divided into two categories, comprising 32 types of ground and blend spices. Their ground spices include chili powder, turmeric powder, coriander powder, and coriander-cumin powder. Their blend spices include Garam Masala, Tea Masala, Chhole Masala, Sambhar Masala, Pav Bhaji Masala, Pani Puri Masala, Sabji Masala, Kitchen King Masala, Chicken Masala, Meat Masala, Chatpata Chat Masala, Butter Milk Masala, Chewda Masala, Dry Ginger Powder (Sunth), Black Pepper Powder (Mari), Dry Mango Powder (Amchur), and more. The company also offers whole spices in both retail and bulk quantities. Besides spices, they also provide essential grocery items such as tea, flour, papad, and soya products. Additionally, Madhusudan Masala deals in fast-moving kitchen staples like Rajgira flour, asafoetida (Hing), black salt, and rock salt. They are a source of wholesale food grains, including wheat, moong, groundnut, sesame seeds, urad, and chana, as well as whole spices like chili, coriander, cumin, turmeric, rai, ajwain, and methi.;
Parent Organisation
Madhusudan Masala Limited
Founded
2021
Managing Director
Rishit Dayalji Kotecha

Strengths & Risks

  • Madhusudan Masala offers an extensive range of 32 different ground and blend spices.
  • The company manufactures 13 types of chili powders, available in 78 SKUs. In 2023, 2022, and 2021, their revenue from chili and chili powder sales contributed 34.01%, 41.79%, and 53.76% to their total revenue.
  • They rely on wholesalers to distribute their products and have a vast offline sales network with over 2100 wholesalers and more than 3700 retailers as of March 31, 2023.
  • For 2023, 2022, and 2021, their top 10 customers represented 31.68%, 26.07%, and 23.78% of their revenue from operations, respectively.
  • The company's manufacturing facilities hold HACCP accreditation for Hazard Analysis Critical Control Points and possess an FSSAI license under the Food Safety and Standards Act 2006.
  • Madhusudan Masala does not produce some products in-house, including tea and various grocery items (such as Papad, soy products, asafoetida, black salt, and rock salt). These are sourced from third-party suppliers. Any decline in product quality, delivery delays, increased costs, or charges from these suppliers can harm the company's business.
  • A significant portion of revenue comes from selling chili and chili powder. Failing to anticipate changing consumer preferences, ensuring product quality, or experiencing reduced demand for these items could harm revenue and growth prospects.
  • The company's top 10 customers contributed a substantial portion of revenue in recent years, but there is no guarantee of retaining their business.
  • Most of the company's sales are concentrated in the Saurashtra region of Gujarat, with over 85% of revenue. Any adverse social, political, or economic developments, natural disasters, civil disruptions, regulatory changes, or policy shifts in this region could negatively impact the company's business activities.
  • The company has had negative cash flows from operations recently and may continue to experience them in the future.
  • As of March 31, 2023, the company's total indebtedness in short-term and long-term borrowings amounted to ₹4217.20 lakhs.
  • The company, its promoters, and directors are involved in certain legal proceedings and potential litigations.
  • The company had contingent liabilities of ₹2.21 lakhs as of March 31, 2023. If these liabilities materialize, they could affect the company's financial condition.
  • The company has availed unsecured loans that may be called by lenders at any time. As of March 31, 2023, unsecured loans totaling Rs. 2095.79 lakhs were due to lenders.

Financials

*All values are in Rs. Cr
No Graph Data To Display

Application details

Apply asPrice bandApply upto
Regular66 - 70₹2 Lakh
High Networth Individual66 - 70₹2 - 5 Lakh
For Madhusudan Masala IPO, eligible investors can apply as Regular.
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