How to Invest in ICICI Prudential FMCG Direct Growth?

You can easily invest in ICICI Prudential FMCG Direct Growth in a hassle-free manner on Groww. The process is extremely simple, quick and completely paperless. Invest in a few minutes with the following steps: Log on to your Groww account Search for ICICI Prudential FMCG Direct Growth from the search box In order to invest, you will have to complete all the KYC formalities which are completely online and paperless and take a few minutes to complete Once you are done with that, you can start investing in ICICI Prudential FMCG Direct Growth as SIP or lumpsum as per your investment objective and risk tolerance

What kind of returns does ICICI Prudential FMCG Direct Growth provide?

The ICICI Prudential FMCG Direct Growth has been there from 01 Jan 2013 and the average annual returns provided by this fund is 15.85% since its inception.

How much expense ratio is charged by ICICI Prudential FMCG Direct Growth?

The term Expense Ratio used for ICICI Prudential FMCG Direct Growth or any other mutual fund is the annual charges one needs to pay to the Mutual Fund company for managing your investments in that fund. The Expense Ratio of ICICI Prudential FMCG Direct Growth is 1.30% as of 04 Dec 2023...

What is the AUM of ICICI Prudential FMCG Direct Growth?

The AUM, short for Assets Under Management of ICICI Prudential FMCG Direct Growth is ₹1,419.14Cr as of 04 Dec 2023.

How to Redeem ICICI Prudential FMCG Direct Growth?

If you want to sell your ICICI Prudential FMCG Direct Growth holdings, go to your holding on the app or web and simply click on it. You will get two options - redeem & invest more; click on redeem and enter your desired amount or if you wish to redeem the entire holding amount then select the 'redeem all' checkbox.

Can I invest in SIP and Lump Sum of ICICI Prudential FMCG Direct Growth?

You can select either SIP or Lumpsum investment of ICICI Prudential FMCG Direct Growth based on your investment objective and risk tolerance.

What is the NAV of ICICI Prudential FMCG Direct Growth?

The NAV of ICICI Prudential FMCG Direct Growth is ₹495.86 as of 01 Dec 2023.

What is the PE and PB ratio of ICICI Prudential FMCG Direct Growth?

The PE ratio ratio of ICICI Prudential FMCG Direct Growth is determined by dividing the market price by its earnings per share and the PB ratio of the same is evaluated by dividing the stock price per share by its book value per share (BVPS).

ICICI Prudential FMCG Direct Growth - NAV, Mutual Fund Performance & Portfolio

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ICICI Prudential FMCG Direct Growth
Equity
Sectoral / Thematic
Very High Risk
22.36%
3Y annualised
+0.23% 1D
1M
6M
1Y
3Y
5Y
All
 NAV: 01 Dec 2023₹495.86
Min. SIP amount₹100
RatingNA
Fund size₹1,419.14Cr
Return calculator
Monthly SIP
One-Time
₹5,000 per month
Over the past
Total investment of ₹0
Would have become ₹ (%)
Understand termsAnnualised returnsAverage of the yearly returns of a mutual fund over a given period.
Absolute returnsThe total return of a mutual fund over a given period.
Returns and rankingsCategory: Equity Sectoral / Thematic
Annualised returns
Absolute returns
1Y3Y5YAll
Fund returns15.8%22.4%14.9%14.9%
Category average20.9%22.5%16.6%NA
Rank with in category271210NA
Understand terms
Holdings (25)NameSectorInstrumentAssets
ITC Ltd.
Consumer StaplesEquity28.8%
Hindustan Unilever Ltd.
Consumer StaplesEquity19.8%
Nestle India Ltd.
Consumer StaplesEquity5.9%
Britannia Industries Ltd.
Consumer StaplesEquity5.5%
Godrej Consumer Products Ltd.
Consumer StaplesEquity4.7%
Gillette India Ltd.
Consumer StaplesEquity4.4%
Dabur India Ltd.
Consumer StaplesEquity4.3%
Procter & Gamble Hygiene and Health Care Ltd.
Consumer StaplesEquity3.9%
Keurig Dr Pepper Inc
Consumer StaplesForgn. Eq1.9%
Estee Lauder Stock
Consumer StaplesForgn. Eq1.8%
See All
DisclaimerThis content is derived from publicly available information, internal sources, and other third-party sources believed to be reliable. We, at Nextbillion Technology Pvt. Ltd. (Groww), do not guarantee the accuracy of such information, or assure its completeness, or warrant that such information will not be changed.
All comparisons are done with the category average metrics for this category.
Pros and cons
Category: Equity Sectoral / Thematic
Pros
Cons
Higher alpha: 8.35
The fund has generated returns higher than benchmark - NIFTY FMCG Total Return Index - in the last 3Y 
Consistently lower annualised returns than category average for the past 1Y, 3Y, 5Y and 10Y
Lower expense ratio: 1.3%
Understand termsExpense ratioA fee payable to a mutual fund house for managing your mutual fund investments. It is the total percentage of a company’s fund assets used for administrative, management, advertising, and other expenses.
TaxA percentage of your capital gains payable to the government upon exiting your mutual fund investments. Taxation is categorized as long-term capital gains (LTCG) and short-term capital gains (STCG) depending on your holding period and the type of fund.
Exit loadA fee payable to a mutual fund house for exiting a fund (fully or partially) before the completion of a specified period from the date of investment.
Stamp dutyA form of tax payable for the purchase or sale of an asset or security. 
Past expense ratio & exit load
Expense ratio
Exit load
24 Nov 2023 - Present
1.30%
23 Nov 2023 - 24 Nov 2023
1.30%
22 Nov 2023 - 23 Nov 2023
1.30%
21 Nov 2023 - 22 Nov 2023
1.30%
20 Nov 2023 - 21 Nov 2023
1.30%
19 Nov 2023 - 20 Nov 2023
1.30%
18 Nov 2023 - 19 Nov 2023
1.30%
17 Nov 2023 - 18 Nov 2023
1.30%
16 Nov 2023 - 17 Nov 2023
1.30%
15 Nov 2023 - 16 Nov 2023
1.30%
14 Nov 2023 - 15 Nov 2023
1.30%
13 Nov 2023 - 14 Nov 2023
1.30%
12 Nov 2023 - 13 Nov 2023
1.30%
11 Nov 2023 - 12 Nov 2023
1.30%
10 Nov 2023 - 11 Nov 2023
1.30%
09 Nov 2023 - 10 Nov 2023
1.30%
08 Nov 2023 - 09 Nov 2023
1.30%
07 Nov 2023 - 08 Nov 2023
1.30%
06 Nov 2023 - 07 Nov 2023
1.30%
05 Nov 2023 - 06 Nov 2023
1.30%
04 Nov 2023 - 05 Nov 2023
1.30%
03 Nov 2023 - 04 Nov 2023
1.30%
02 Nov 2023 - 03 Nov 2023
1.30%
01 Nov 2023 - 02 Nov 2023
1.30%
31 Oct 2023 - 01 Nov 2023
1.30%
30 Oct 2023 - 31 Oct 2023
1.30%
29 Oct 2023 - 30 Oct 2023
1.30%
28 Oct 2023 - 29 Oct 2023
1.30%
27 Oct 2023 - 28 Oct 2023
1.30%
26 Oct 2023 - 27 Oct 2023
1.30%
25 Oct 2023 - 26 Oct 2023
1.30%
24 Oct 2023 - 25 Oct 2023
1.30%
23 Oct 2023 - 24 Oct 2023
1.30%
22 Oct 2023 - 23 Oct 2023
1.30%
21 Oct 2023 - 22 Oct 2023
1.30%
20 Oct 2023 - 21 Oct 2023
1.30%
19 Oct 2023 - 20 Oct 2023
1.30%
18 Oct 2023 - 19 Oct 2023
1.30%
17 Oct 2023 - 18 Oct 2023
1.30%
16 Oct 2023 - 17 Oct 2023
1.30%
15 Oct 2023 - 16 Oct 2023
1.30%
14 Oct 2023 - 15 Oct 2023
1.30%
13 Oct 2023 - 14 Oct 2023
1.30%
12 Oct 2023 - 13 Oct 2023
1.30%
11 Oct 2023 - 12 Oct 2023
1.30%
10 Oct 2023 - 11 Oct 2023
1.30%
09 Oct 2023 - 10 Oct 2023
1.30%
08 Oct 2023 - 09 Oct 2023
1.30%
07 Oct 2023 - 08 Oct 2023
1.30%
06 Oct 2023 - 07 Oct 2023
1.30%
05 Oct 2023 - 06 Oct 2023
1.30%
04 Oct 2023 - 05 Oct 2023
1.30%
03 Oct 2023 - 04 Oct 2023
1.30%
02 Oct 2023 - 03 Oct 2023
1.30%
01 Oct 2023 - 02 Oct 2023
1.30%
30 Sep 2023 - 01 Oct 2023
1.30%
29 Sep 2023 - 30 Sep 2023
1.30%
28 Sep 2023 - 29 Sep 2023
1.40%
27 Sep 2023 - 28 Sep 2023
1.40%
26 Sep 2023 - 27 Sep 2023
1.40%
15 Sep 2023 - 26 Sep 2023
1.40%
14 Sep 2023 - 15 Sep 2023
1.40%
13 Sep 2023 - 14 Sep 2023
1.40%
12 Sep 2023 - 13 Sep 2023
1.40%
11 Sep 2023 - 12 Sep 2023
1.40%
10 Sep 2023 - 11 Sep 2023
1.40%
09 Sep 2023 - 10 Sep 2023
1.40%
08 Sep 2023 - 09 Sep 2023
1.40%
07 Sep 2023 - 08 Sep 2023
1.40%
06 Sep 2023 - 07 Sep 2023
1.40%
05 Sep 2023 - 06 Sep 2023
1.40%
04 Sep 2023 - 05 Sep 2023
1.40%
03 Sep 2023 - 04 Sep 2023
1.40%
02 Sep 2023 - 03 Sep 2023
1.40%
01 Sep 2023 - 02 Sep 2023
1.40%
31 Aug 2023 - 01 Sep 2023
1.40%
31 Jul 2023 - 31 Aug 2023
1.41%
30 Jun 2023 - 31 Jul 2023
1.41%
31 May 2023 - 30 Jun 2023
1.42%
30 Apr 2023 - 31 May 2023
1.44%
31 Mar 2023 - 30 Apr 2023
1.45%
28 Feb 2023 - 31 Mar 2023
1.45%
31 Jan 2023 - 28 Feb 2023
1.44%
31 Dec 2022 - 31 Jan 2023
1.45%
30 Nov 2022 - 31 Dec 2022
1.44%
30 Nov 2022 - 30 Nov 2022
1.44%
31 Oct 2022 - 30 Nov 2022
1.45%
31 Oct 2022 - 31 Oct 2022
1.45%
31 Oct 2022 - 31 Oct 2022
1.45%
30 Sep 2022 - 31 Oct 2022
1.55%
30 Sep 2022 - 30 Sep 2022
1.55%
30 Sep 2022 - 30 Sep 2022
1.55%
31 Aug 2022 - 30 Sep 2022
1.55%
31 Aug 2022 - 31 Aug 2022
1.55%
31 Jul 2022 - 31 Aug 2022
1.55%
31 Jul 2022 - 31 Jul 2022
1.55%
30 Jun 2022 - 31 Jul 2022
1.63%
30 Jun 2022 - 30 Jun 2022
1.63%
31 May 2022 - 30 Jun 2022
1.58%
31 May 2022 - 31 May 2022
1.58%
30 Apr 2022 - 31 May 2022
1.69%
30 Apr 2022 - 30 Apr 2022
1.69%
31 Mar 2022 - 30 Apr 2022
1.74%
31 Mar 2022 - 31 Mar 2022
1.74%
28 Feb 2022 - 31 Mar 2022
1.72%
28 Feb 2022 - 28 Feb 2022
1.72%
31 Jan 2022 - 28 Feb 2022
1.68%
31 Dec 2021 - 31 Jan 2022
1.68%
30 Nov 2021 - 31 Dec 2021
1.61%
31 Oct 2021 - 30 Nov 2021
1.61%
30 Sep 2021 - 31 Oct 2021
1.63%
31 Aug 2021 - 30 Sep 2021
1.69%
31 Jul 2021 - 31 Aug 2021
1.69%
30 Jun 2021 - 31 Jul 2021
1.70%
31 May 2021 - 30 Jun 2021
1.80%
30 Apr 2021 - 31 May 2021
1.82%
31 Mar 2021 - 30 Apr 2021
1.86%
28 Feb 2021 - 31 Mar 2021
1.87%
31 Jan 2021 - 28 Feb 2021
1.87%
31 Dec 2020 - 31 Jan 2021
1.88%
30 Nov 2020 - 31 Dec 2020
1.88%
31 Oct 2020 - 30 Nov 2020
1.89%
30 Sep 2020 - 31 Oct 2020
1.89%
31 Aug 2020 - 30 Sep 2020
1.71%
31 Jul 2020 - 31 Aug 2020
1.71%
30 Jun 2020 - 31 Jul 2020
1.72%
31 May 2020 - 30 Jun 2020
2.39%
30 Apr 2020 - 31 May 2020
2.40%
31 Mar 2020 - 30 Apr 2020
2.40%
29 Feb 2020 - 31 Mar 2020
2.29%
31 Jan 2020 - 29 Feb 2020
2.17%
31 Dec 2019 - 31 Jan 2020
1.80%
30 Nov 2019 - 31 Dec 2019
1.80%
31 Oct 2019 - 30 Nov 2019
1.79%
30 Sep 2019 - 31 Oct 2019
1.61%
31 Aug 2019 - 30 Sep 2019
1.62%
31 Jul 2019 - 31 Aug 2019
1.62%
30 Jun 2019 - 31 Jul 2019
1.62%
31 May 2019 - 30 Jun 2019
1.59%
30 Apr 2019 - 31 May 2019
1.50%
31 Mar 2019 - 30 Apr 2019
1.50%
28 Feb 2019 - 31 Mar 2019
1.47%
31 Jan 2019 - 28 Feb 2019
1.47%
31 Dec 2018 - 31 Jan 2019
1.47%
30 Nov 2018 - 31 Dec 2018
1.48%
31 Oct 2018 - 30 Nov 2018
1.54%
30 Sep 2018 - 31 Oct 2018
1.84%
31 Aug 2018 - 30 Sep 2018
1.84%
31 Jul 2018 - 31 Aug 2018
1.87%
30 Jun 2018 - 31 Jul 2018
1.89%
31 May 2018 - 30 Jun 2018
2.08%
30 Apr 2018 - 31 May 2018
1.78%
31 Mar 2018 - 30 Apr 2018
1.79%
28 Feb 2018 - 31 Mar 2018
1.79%
31 Jan 2018 - 28 Feb 2018
1.79%
31 Dec 2017 - 31 Jan 2018
1.79%
30 Nov 2017 - 31 Dec 2017
1.80%
31 Oct 2017 - 30 Nov 2017
1.86%
Expense ratio, exit load and taxExpense ratio: 1.30%Inclusive of GST
Exit loadExit load of 1% if redeemed within 15 days
Stamp duty0.005% (from July 1st, 2020)
Tax implicationReturns are taxed at 15%, if you redeem before one year. After 1 year, you are required to pay LTCG tax of 10% on returns of Rs 1 lakh+ in a financial year. 
Understand terms
Check past data
Minimum investment amountsMin. for 1st investment₹5,000
Min. for 2nd investment onwards₹1,000
Min. for SIP₹100
Fund managementPriyanka Khandelwal
Jul 2022 - Present
View details
Education
Ms. Khandelwal is Chartered Accountant and Company Secretary
Experience
She has been Working with ICICI Prudential Mutual Fund Since October 2014.
Also manages these schemes
ICICI Prudential US Bluechip Equity Direct Plan Growth
ICICI Prudential Liquid Fund Direct Plan Growth
ICICI Prudential Banking and Financial Services Direct Plan Growth
ICICI Prudential Equity & Debt Fund Direct Growth
ICICI Prudential Value Discovery Direct Growth
ICICI Prudential Multi Asset Fund Direct Growth
ICICI Prudential Equity Arbitrage Direct Growth
ICICI Prudential Balanced Advantage Direct Growth
ICICI Prudential Midcap Direct Plan Growth
ICICI Prudential Child Care Gift Fund Direct Plan
ICICI Prudential Bluechip Fund Direct Growth
ICICI Prudential FMCG Direct Growth
ICICI Prudential Smallcap Fund Direct Plan Growth
ICICI Prudential ELSS Tax Saver Direct Plan Growth
ICICI Prudential Technology Direct Plan Growth
ICICI Prudential Large & Mid Cap Fund Direct Plan Growth
ICICI Prudential Multicap Fund Direct Plan Growth
ICICI Prudential Regular Savings Fund Direct Growth
ICICI Prudential Infrastructure Direct Growth
ICICI Prudential Exports and Services Fund Direct Growth
ICICI Prudential Focused Equity Fund Direct Growth
ICICI Prudential Global Stable Equity Fund (FOF) Direct Growth
ICICI Prudential Dividend Yield Equity Fund Direct Growth
ICICI Prudential Value Fund Series 5 Direct Growth
ICICI Prudential Equity Savings Fund Direct Growth
ICICI Prudential Business Cycle Fund Series 2 Direct Growth
ICICI Prudential India Recovery Fund Series 4 Direct Growth
ICICI Prudential India Recovery Fund Series 5 Direct Growth
ICICI Prudential Value Fund Series 9 Direct Growth
ICICI Prudential Value Fund Series 10 Direct Growth
ICICI Prudential Value Fund Series 11 Direct Growth
ICICI Prudential Value Fund Series 14 Direct Growth
ICICI Prudential Value Fund Series 15 Direct Growth
ICICI Prudential Value Fund Series 16 Direct Growth
ICICI Prudential Value Fund Series 17 Direct Growth
ICICI Prudential Value Fund Series 18 Direct Growth
ICICI Prudential Value Fund Series 19 Direct Growth
ICICI Prudential Long Term Wealth Enhancement Fund Direct Growth
ICICI Prudential Value Fund Series 20 Direct Growth
ICICI Prudential Bharat Consumption Fund Series 1 Direct Growth
ICICI Prudential Bharat Consumption Fund Series 2 Direct Growth
ICICI Prudential Pharma Healthcare And Diagnostics (P.H.D) Fund Direct Growth
ICICI Prudential Bharat Consumption Fund Series 3 Direct Growth
ICICI Prudential Bharat Consumption Fund Series 4 Direct Growth
ICICI Prudential Manufacturing Fund Direct Growth
ICICI Prudential Bharat Consumption Fund Series 5 Direct Growth
ICICI Prudential India Opportunities Fund Direct Growth
ICICI Prudential Retirement Fund Pure Equity Plan Direct Growth
ICICI Prudential Retirement Fund Hybrid Conservative Plan Direct Growth
ICICI Prudential Retirement Fund Hybrid Aggressive Plan Direct Growth
ICICI Prudential Retirement Fund Pure Debt Plan Direct Growth
ICICI Prudential Bharat Consumption Fund Direct Growth
ICICI Prudential MNC Fund Direct Growth
ICICI Prudential Commodities Fund Direct Growth
ICICI Prudential ESG Fund Direct Growth
ICICI Prudential Business Cycle Fund Direct Growth
ICICI Prudential Flexicap Fund Direct Growth
ICICI Prudential NASDAQ 100 Index Fund Direct Growth
ICICI Prudential Passive Multi Asset FoF Direct Growth
ICICI Prudential Strategic Metal and Energy Equity FoF Direct Growth
ICICI Prudential Housing Opportunities Fund Direct Growth
ICICI Prudential Transportation and Logistics Fund Direct Growth
Fund house & investment objective
ICICI Prudential Mutual Fund
Rank (total assets)#3 in India
Total AUM₹4,70,643.89Cr
Date of Incorporation12 Oct 1993
 ICICI Prudential FMCG Direct Growth is a Equity Mutual Fund Scheme launched by ICICI Prudential Mutual Fund. This scheme was made available to investors on 12 Oct 1993. Atul Patel is the Current Fund Manager of ICICI Prudential FMCG Direct Growth fund. The fund currently has an Asset Under Management(AUM) of ₹4,70,644 Cr and the Latest NAV as of 01 Dec 2023 is ₹495.86.
The ICICI Prudential FMCG Direct Growth is rated Very High risk. Minimum SIP Investment is set to ₹100. Minimum Lumpsum Investment is ₹5,000. Exit load of 1% if redeemed within 15 days
;
Investment ObjectiveThe scheme seeks to generate long-term capital appreciation through investments predominantly in equity and related securities of FMCG companies. Around 90 per cent of the corpus would be invested in the equities of FMCG companies, with the balance 10 per cent invested in the debt and money market instruments.
;
Fund benchmarkNIFTY FMCG Total Return Index
Scheme Information Document(SID)
Fund house contact details
Address
One BKC , A Wing ,13th Floor, Bandra Kurla Complex, Mumbai 400051
Phone
022-26525000 / 1800-222-999 / 1800-200-6666
Launch Date
12 Oct 1993
E-mail
[email protected]
Website
www.icicipruamc.com
ICICI Prudential Mutual Fund
Asset Management Company
Custodian
Deutsche Bank
Registrar & Transfer Agent
Cams
Address
7th Floor, Tower II, Rayala Towers, 158, Anna Salai,
Email
[email protected]
Website
www.camsonline.com
Compare funds
ICICI Prudential FMCG Direct Growth
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Add mutual fund to compare

	1Y	3Y	5Y	All
Fund returns	15.8%	22.4%	14.9%	14.9%
Category average	20.9%	22.5%	16.6%	NA
Rank with in category	27	12	10	NA

Name	Sector	Instrument	Assets
ITC Ltd.	Consumer Staples	Equity	28.8%
Hindustan Unilever Ltd.	Consumer Staples	Equity	19.8%
Nestle India Ltd.	Consumer Staples	Equity	5.9%
Britannia Industries Ltd.	Consumer Staples	Equity	5.5%
Godrej Consumer Products Ltd.	Consumer Staples	Equity	4.7%
Gillette India Ltd.	Consumer Staples	Equity	4.4%
Dabur India Ltd.	Consumer Staples	Equity	4.3%
Procter & Gamble Hygiene and Health Care Ltd.	Consumer Staples	Equity	3.9%
Keurig Dr Pepper Inc	Consumer Staples	Forgn. Eq	1.9%
Estee Lauder Stock	Consumer Staples	Forgn. Eq	1.8%

Rank (total assets)	#3 in India
Total AUM	₹4,70,643.89Cr

Date of Incorporation	12 Oct 1993

Fund benchmark	NIFTY FMCG Total Return Index

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Sarjapur Main Road, Bellandur
Bengaluru – 560103
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Min. for 1st investment	₹5,000
Min. for 2nd investment onwards	₹1,000

Rating	NA
Fund size	₹1,419.14Cr

ICICI Prudential FMCG Direct Growth

Return calculator

Understand terms

Annualised returns

Absolute returns

Returns and rankings

Holdings (25)

Disclaimer

Pros and cons

Pros

Cons

Understand terms

Expense ratio

Tax

Exit load

Stamp duty

Past expense ratio & exit load

Expense ratio, exit load and tax

Expense ratio: 1.30%

Exit load

Stamp duty

Tax implication

Minimum investment amounts

Fund management

Priyanka KhandelwalJul 2022 - PresentView details

Fund house & investment objective

Fund house contact details

Compare funds

Priyanka Khandelwal
Jul 2022 - Present
View details